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Soft bricks are not easy to sell? It's not because you don't understand


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2023-08-31

【概要描述】In the market, bright ceramic tiles such as fully glazed and polished tiles are generally favored by many consumers due to their glossiness of over 65 °. The high glossiness makes their decorative effects magnificent. However, some studies have shown that the glossiness of human vision is 29 °. However, if the glossiness of ceramic tiles is too high, it will cause visual pollution due to excessive stimulation of human vision, resulting in sensory suppression and dizziness; Matte tiles similar to antique bricks generally have a glossiness of less than 15 °, and many companies have now launched matte stones, with glossiness as low as 3 ° to 5 °. The decorative effect is introverted and simple, and also has a style. However, due to low glossiness and limited reflection, the decorative effect of its home space may also have limitations, making it not suitable for all Chinese households.

In the market, bright ceramic tiles such as fully glazed and polished tiles are generally favored by many consumers due to their glossiness of over 65 °. The high glossiness makes their decorative effects magnificent. However, some studies have shown that the glossiness of human vision is 29 °. However, if the glossiness of ceramic tiles is too high, it will cause visual pollution due to excessive stimulation of human vision, resulting in sensory suppression and dizziness; Matte tiles similar to antique bricks generally have a glossiness of less than 15 °, and many companies have now launched matte stones, with glossiness as low as 3 ° to 5 °. The decorative effect is introverted and simple, and also has a style. However, due to low glossiness and limited reflection, the decorative effect of its home space may also have limitations, making it not suitable for all Chinese households.

So, what product can be bright and perfectly meet consumers' needs for space decoration effects without generating visual pollution?

In modern home decoration styles, one of the most popular building materials among consumers is marble and natural stone decoration. In addition to its delicate texture and shape, its glossiness is also relatively soft, which does not cause visual pollution and can achieve spatial decoration effects. Overall, it can create an elegant and atmospheric spatial atmosphere. As a result, many imitation marble tiles were born, regardless of their specifications and sizes, their production costs were not low, and the prices were not affordable for ordinary household decoration.

However, soft light bricks are different. According to industry insiders, soft light bricks were originally created to imitate the luster of marble, with a glossiness generally between 20 ° and 50 °, which can be close to the natural luster of marble. However, compared to natural marble, soft glazed bricks do not have the texture and texture of natural stone, and are superior to natural stone in terms of anti fouling, flexural strength, and easy maintenance performance; Compared with bright and matte tiles, soft tiles do not cause excessive visual stimulation and sensory suppression, nor do they cause dim spatial light due to low glossiness and low reflection. Soft tiles eliminate the shortcomings of both and draw on their strengths. The soft and comfortable visual and texture make them superior in decorative effects.